Job Description

• Develop and execute a commercial growth strategy for online learning product / solution
in India market and increase market share in competitive landscape.
• Build relationships with HVOs and expand rapidly the large accounts for combined
learning and assessment adoptions.
• Develop and grow the Partnership programmes and build a model for sustainable growth
• Drive customer engagement using digital sales and marketing channels.
• Prepare the annual sales budget category wise for Print, Digital, Learning and
Assessment solutions and special projects etc. and achieve those targets with the team.
• Sales top line, bottom line and collection for Schools English vertical in South Asia.
• Monitor and control travel, marketing, and frees (free sample) expenses
• Create and design sales strategy to achieve the desired numbers and organisations
vision.
• Track and analyse current and past sales trends to analyse the sales numbers and cost
of sales to ensure achievement.
• Competition benchmarking and agile mapping to market to enable execution of
organisations plan through innovation and innovative sales tactics.
• Understand market dynamics, competitive positioning and how our value proposition
serves customers and stakeholders.
• Monitor the market and share the intelligence with senior management to adjust the
strategy and tactics in response.
• Proactively understand customers’ need and deliver solutions keeping the customer first
approach.
• Operational strategy formulation and communication design for alignment of the sales
team of the vertical.
• Regular flow of information within sales team to keep them abreast of the current policies
and procedures to be followed and adhered to in sync with the organization’s
management.
• Supporting the sales team to identify and explore new opportunities and help in closure.
• Develop/Retain and increase the current set of existing business and expand reach in
specific regions in alignment with organisation strategy.
• Ensure that the sales team designs and devises effective sales plans for upcoming sales
season and help them execute those efficiently for maximum traction.
• Support to sales team in efficient planning through optimal inventory levels for timely
order fulfilment by working closely with operations and customer service teams
• Monitor performance indicators, highlight trends and analyse causes of unexpected
variance.
• Coach sales teams to design and deliver sales plans and to develop professional skills.
• Ensure Training & Development for the sales team in coordination with HR to improve
productivity, lower attrition and for retention of key members.
• Work with Finance & operations for execution of orders and ensuring collections.
• Working closely with Finance and credit management to ensure the required authentic
data of the customer base and the team understanding the importance of implementation
of finance policies and procedures.

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