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Video Conferencing Software

How to choose the right video interviewing software?

Video interviewing software has quickly become one of the growing technologies in corporate sectors as a result of an attempt to accommodate the employment process’s shifting goals. Many operations in Human resources, such as scheduling tools, application tracking systems, and video interviewing platforms, are automated to accommodate your virtual-first workforce. You've probably looked into some of these software developments, whether you're in the office, working remotely, or a combination of the two.

Finding the software that best matches your needs might be challenging with so much new technology to pick from. However, as the advantages of video interviewing become more widely recognized, you'll need to know what you're looking for when looking for a provider. We've outlined the five most important aspects to consider when looking at video interviewing platforms to assist you in your search.

1. User experience

The user experience of software can make or break a video interview process. Software must be designed so that the user can conduct all the crucial tasks with ease. That saves time and gives peace of mind to the user.

Several technical factors to consider while using software for video interviews include hassle-free connecting with the other party, managing notification, adjusting color tones, and more. You can construct an interview, add a video to each question, select an average length per question, a thinking time for candidates, and add your logo within minutes of signing up. After that, you can begin sending out invitations and collecting interviews to share with your team.

If the user had to go through several processes, it could affect the whole interview process. Similarly, if the candidate/recruiters are sitting in a low-light area, they must find it easy to increase the video call's brightness quickly. These are some of the few things that a user must consider while choosing the right video interviewing software.

Read More: Making a resume? 8 most valuable tips for the perfect resume

2. The functionality of the platform

Most traditional video conferencing software lacks some of the features required for modern recruitment interviews. This includes pre-assessment testing, video recording, resume parsing, ATS integration, storage, and optimum security. 

Some advanced features of premium video interviewing software include applicant tracking, automated result evaluation, automated candidate ranking, secure cloud storage, and more.

Software with the pre-assessment video interviews feature allows recruiters to frame a set of questions. Candidates are given a specific time to record their answers and send them back to the recruiters. This helps candidates thoroughly evaluate a candidate, which is impossible during a live interview.

Another great feature is resume parsing which helps interviewers vet thousands of resumes within seconds. The application automatically captures important traits of candidates, such as their experience, skills, educational details, work experience, etc., and transforms them in a unified format. Software with AI and Machine learning features can automatically identify top candidates from the pool of candidates, thereby saving hours an individual spends evaluating resumes.

3. Customer support & training

Imagine, you are minutes away from an interview, and suddenly your software crashed. Well, regardless of what features a software claim to provide, it won't matter if they can't help you when you need them the most. Therefore, customer support should be a significant priority while choosing a video interviewing software.

Training is another essential factor to consider. For example, adopting new technology can be troublesome for many people. Choose an interview software that offers training assistance to customers.

4. Integration capabilities

The integration efficiency of virtual interviewing software is essential. Both applicants and recruiters expect a smooth, faster, and transparent interview process. Sometimes, a single ATS system cannot do the whole task. Therefore, the recruiter integrates additional software with their existing ATS system. However, using multiple systems can slow down the entire process, leading to delays and loss of talent availability.

A video interviewing software compatible with your existing ATS integration ensures the applicants can move through the process faster and efficiently.

An ATS integration can help with the onboarding process, employee training services, and much more. For example, once you select a candidate, you need to train them and provide them with all the critical tools for their success. For this, you need to yield essential recruitment data such as candidates' specific growth opportunities, their potential to fulfill a missing position, etc. You need a third-party integration in your existing ATS in such a situation.

5. Pricing

Pricing is a crucial aspect that defines the product's value and whether it's worthy of your investment.

There are two basic approaches to making the right decision.

Cost-based pricing: Every company has a preset budget for recruitment. You can compare which software can cover all your recruitment requirements at the lowest price possible.

For example, if you need a video interview software just for a face-to-face conversation with the candidate, you may go to software that only provides this feature.

Value-based pricing: In this approach, you need to estimate the differentiated value of the offering against your requirements.

  • Does the software save you money and time?
  • Does the software reduce risk and liability?
  • Does it provide you more value, and for what period?

For example, video interview software with a pre-assessment test or resume parsing features may cost you extra. It also helps you save hours of work while minimizing human-made errors and saving a significant amount of money in the long run.

Eventually, it all boils down to your budget. If you can get a better deal within your budget, we recommend you go for it.

6. Previous client feedback

Most video interviewing software will claim to provide the world for you, but in the end, it all depends on how far they can deliver their promises. As a result, we advise you to read the reviews carefully and concentrate on elements like customer support, features, user experience, and all the other factors mentioned above. This is where you can check out the feedback of the software. However, make sure not to check the ratings as some clients tend to give the lowest rating for a simple issue that can easily be fixed.

End thoughts

Companies that still follow the traditional interview process are spending more money and time hiring new employees, yet they miss out on finding the optimum fit for the job. A video interview software can open up a whole new world for recruitment agencies by reducing time and money, enhancing productivity, and shattering the geographical barrier.


Vikram Seth

Co-founder, Ducknowl

United States of America, Illinois, Chicago

Vikram Seth is co-founder of Ducknowl and has been passionately working to develop software application that can help organizations to find best skill without going through a tedious recruitment process.