1. Analyze brand positioning and consumer insights of overall marketing strategy
2. Translate brand elements into plans and go-to-market strategies and its implementation.
3. Lead creative development to motivate the target audience to “take action”
4. Monitor market trends, research consumer markets and competitors’ activities
5. Oversee new and ongoing marketing and advertising activities
6. Monitor product distribution and consumer reactions
7. Devise innovative marketing strategies
8. Align the company around the brand’s direction, choices and tactics
• Proven working experience as Brand Manager or Marketing Manager. • Proven ability to develop brand and marketing strategies and communicate recommendations • Experience in identifying target audiences and devising effective campaigns • Excellent understanding of the full marketing mix • Strong analytical skills partnered with a creative mind • Outstanding communication skills • Up-to-date with latest trends and marketing best practices • Degree in marketing or a related field
Ascent Human Solution (P) Limited is a 20 years old leading HR company in India offering end-to-end Human Resources Management Services and have been serving its clients include MNCs and Big Indian Corporate.