*Plan and execute end-to-end Influencer marketing strategy for the brand
*Grow the Influencer portfolio of the brand
*Identity, build and maintain a working relationship with repertoire of Influencers –
Paid/barter/Agency
*Competitive benchmarking around influencer activations to maintain maximum share of
voice for the brand on social media
Work on a business model to work with the influencers to optimize the results through
the association on a long term basis.
*Agility & Ability to translate plans to execution.
*Good negotiation skills to ensure maximum Roi for the budgets
Should have worked with a mix set of influencers – Category A+, A, B, Micro
*Understand nuances of working with influencers on different platforms – YouTube,
Instagram
*Should have 6-10 years of experience in Influencer marketing
*Excellent communication skills
must have 6 to 10 years experience in influence marking
Indian Pharma Company
