Job Description

1. Marketing Strategy and Planning:
Collaborate with stakeholders to develop comprehensive marketing plans, identifying target audiences, defining marketing objectives, and outlining tactics to achieve goals.
2. Campaign Development:
Assist in creating and implementing marketing campaigns across various channels, including digital marketing, social media, email marketing, print, and events.
3. Content Creation:
Contribute to the creation of compelling marketing content, such as blogs, social media posts, website copy, and promotional materials, effectively communicating the brand’s message.
4. Digital Marketing:
Support digital marketing efforts, including SEO, PPC advertising, social media marketing, and online lead generation.
5. Market Research and Analysis:
Conduct market research and competitor analysis, staying informed about industry trends, customer needs, and the competitive landscape. Use data-driven insights to optimize marketing strategies.
6. Lead Generation and Conversion:
Work towards generating leads through various marketing activities and collaborate with the sales team to nurture and convert leads into customers.
7. Event Coordination:
Assist in planning and organizing promotional events, trade shows, or product launches to increase brand visibility and engagement.
8. Marketing Analytics:
Monitor and analyze the performance of marketing campaigns, providing reports on key performance indicators (KPIs) and making data-driven recommendations for improvement.
9. Relationship Management:
Collaborate with internal teams, external agencies, vendors, and other stakeholders to ensure the successful execution of marketing activities.
Community Building
10. Community Engagement:
Develop and execute strategies to grow and engage the online community of school teachers.

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